Amazon rolls out ‘Instant Pickup’ points in US


Online retailer Amazon has launched ‘Instant Pickup’ points in the US to ensure faster delivery to shoppers.

Available at five pickup locations across the country, the retailer's Instant Pickup service offers items such as snacks, drinks and electronics.

It is currently available at five universities, including the University of California at Berkeley, and is expected to reduce delivery times.

"As shopping behaviours continue to evolve, customers consistently tell us that they want items even faster."

Amazon intends to expand the programme to other sites in the country.

Amazon student programmes director Ripley MacDonald said: "As shopping behaviours continue to evolve, customers consistently tell us that they want items even faster.

‘Whether it’s a snack on-the-go, replacing a lost phone charger in the middle of a hectic day or adding Alexa to your life with an Echo, Instant Pickup saves Prime members time. "

Using Amazon's mobile app, shoppers can order products ranging from food, cold drinks, personal care items, technology essentials and Amazon devices such as the Echo, Echo Dot, Fire TV and a selection of Fire tablets and Kindle e-readers.

Once placed, orders are loaded into lockers and customers are given barcodes to access them.

Amazon currently operates a total of 22 staffed pickup locations on or near college campuses across the US.