Sprint to open 73 new retail stores across northern California and Midwest


Telecommunications services provider Sprint is planning to open 73 new retail stores in northern California and the Midwest in the US by the end of this year.

As part of the expansion, the retailer will open 43 locations in northern California, where it already operates more than 170 branded retail locations.

The company will also add 30 new retail locations in the Midwest, increasing its existing portfolio of more than 280 regional stores.

The upcoming locations will collectively create more than 500 jobs in roles such as retail, operations and technical experts.

“We are making an aggressive push to expand on the local level, making it easier for wireless shoppers to save with Sprint’s industry-leading value for unlimited data, talk and text.”

The proposed new stores in the Midwest will be located throughout parts of Iowa, Kansas, Minnesota, Missouri, and Nebraska.

Sprint Midwest regional president Tim Donahue said: “We are making an aggressive push to expand on the local level, making it easier for wireless shoppers to save with Sprint’s industry-leading value for unlimited data, talk and text.”

With regard to Northern California, 13 of the 43 new store locations have been opened, while the remaining 30 stores are in different leasing and design stages.

The company is focused on enhancing its network capacity in cities across the northern California and Midwest, including rural locations.

Sprint network regional vice-president Eamon O’Leary said: “Over the last five years, Sprint has invested well over $860m in our northern California network, taking advantage of our available spectrum to add speed and capacity, ensuring consumers are able to enjoy their experience now and in the future as the demand for data continues to grow.”

Sprint recently announced plans to open 21 new retail stores in the Portland Metro and Washington, US, by the end of this year.


Image: Sprint is expanding its retail presence in northern California by adding new stores, creating hundreds of jobs. Photo: courtesy of Sprint.