British retailer Co-op and department store chain John Lewis & Partners have expanded their Click & Collect service trial to more than 50 Co-op food stores.

This expansion is part of the department store chain’s strategy to enhance customer convenience by investing in its digital capabilities.

The companies entered into a partnership agreement to introduce a pilot programme at five Co-op food stores in May this year.

As part of the latest deal, the companies expanded the Click & Collect Service to stores located across Bristol, Cambridge, Derby, Leicester, London, Manchester, Nottingham, Plymouth and Wrexham.

Customers can place orders through the retailer’s dedicated online platform, shop.coop.co.uk, to be delivered within two hours.

John Lewis & Partners customer fulfilment operations partner and head Eva Cullen said: “Convenience is more important than ever to our customers and our Click & Collect service allows them to pick up their order at a time and place which suits them.

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“Following the successful trial and positive feedback from customers we are looking forward to extending this service to reach even more customers, while engaging with new ones too.”

The retailer is offering the service for a standard delivery charge of £5 on a minimum purchase price of £15.

The companies also expect to complete the phased roll-out of the Click & Collect service to more Co-op food stores by the end of October this year.

Co-op retail support director Mark Pettigrew said: “This latest development enables Co-op to enrich its offer in more communities.

“We continually look to ways to evolve in order to meet the needs of our Members and customers, and our initial trial has been very well received – creating added choice, ease and convenience for time-pressed shoppers.”

In March this year, Co-op launched an online delivery service in London using zero-emission electric cargo bikes from e-cargobikes.