Consumer electronics retailer MediaMarktSaturn has partnered with Dutch start-up Smartmile to launch a new fully automated parcel station in Ingolstadt, Germany.

Customers sign up for the service at www.smartmile.de, where they receive an individual ID.

Smartmile also sends the customer a pin number via text, which they must enter when collecting the parcel.

MediaMarktSaturn’s chief innovation officer Martin Wild said: “Innovations are extremely important to our business. That’s why we’re always launching pilot projects with our startups from the Retailtech Hub.

“This project allows us to trial new technologies while having them experienced by the people of Ingolstadt.”

“This time I’m delighted that with Smartmile, for the first time we’ve been able to implement a pilot project at the campus in Ingolstadt.

“This project allows us to trial new technologies while having them experienced by the people of Ingolstadt.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The company will store the parcels for seven days at the centre, unless an extended time is requested. The Smartmile parcel station can also be used to handle returns.

The retailer has plans to expand the station’s offerings, including a mobile phone repair service.

The company has also equipped the parcel station’s fully automatic modular shelf system with an integrated payment function, which allows customers to make payments.