November 11, 2013

Another Broken Egg Café to open 40 restaurants in South Florida

US-based restaurant chain Another Broken Egg Cafe (ABEC) has entered into a store development deal with Double R Restaurant Group to open 40 new outlets across South Florida.

By admin-demo

Under the deal, Double R Restaurant Group, ABEC’s largest franchisee, will open outlets across the state from south of Orlando to Key West, Florida and along both coasts.

The proposed store openings will create approximately 1,200 jobs to locals. This agreement also includes Double R’s purchase of Broken Egg Cafe in Siesta Key and Lakewood Ranch.

Initially, six to eight restaurants are expected to open per year, with a strong focus from Tampa to Naples.

This takes ABEC from its current six restaurants, throughout the Florida Panhandle, to 30 restaurants in the state in just three years, including the 10-unit expansion announced in August, 2013 for Central and North Florida.

Another Broken Egg Cafe (ABEC) Brand Development vice president Nick Binnings said this initiative is a part of ABEC’s strategy to have over 100 restaurants in operation by the end of 2017.

"ABEC has done extremely well in the Florida Panhandle and with the new development of Orlando and Jacksonville; this will tie the entire state together.

"We are currently negotiating leases in Tampa, Sarasota, Naples and the East Coast of Florida," Binnings added.

Double R operates multiple concepts and the company currently has 11 ABEC units operating in Georgia, South Carolina, North Carolina and Louisiana with 6 units under construction to open early 2014.

Double R Restaurant Group chief operating officer Stuart Ottinger said, "We are eager to get into this market and aggressively open stores to become the standard for quality breakfast, brunch and lunch."

Another Broken Egg Cafe presently operates 28 outlets across the country.

It offers 90 different menu choices including six varieties of Eggs Benedict and an array of specialty items such as biscuit beignets, blackberry grits, sweet potato pancakes, shrimp & grits, gluten free & vegan friendly selections; along with savory crab cakes, salmon, shrimp & lobster choices.