AI-driven retail optimisation solution provider 7Learnings has completed a Series B funding round, securing €10m ($11m) to enhance its predictive pricing and optimisation solutions, particularly in North America.
The investment round was headed by Acton Capital, a venture capital company with a history of supporting successful companies such as Etsy, mytheresa and Clio.
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High-Tech Gründerfonds (HTGF) also reaffirmed its commitment to 7Learnings by participating in the latest funding.
HTGF principal Martin Möllmann stated: “At a time when AI is everywhere, 7Learnings stands out for delivering clear ROI [return on investment] and bottom-line impact. We’re thrilled to double down on our investment.”
The proceeds will be channelled towards the company’s growth initiatives as it seeks to broaden its international presence.
7Learnings CEO and co-founder Felix Hoffmann stated: “We’ve built a profitable business by delivering measurable results for our customers. Amid trade uncertainties, inflation and supply chain challenges, better decision intelligence is now business-critical. This investment enables us to bring our technology to more retailers worldwide, especially in North America.”
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By GlobalDataFounded in 2019 by Hoffmann, Eiko van Hettinga and Martin Nowak, 7Learnings offers an AI platform that predicts pricing outcomes, sets optimal prices and significantly reduces manual workload for B2C companies.
The company offers predictive tools that improve marketing strategies, streamline product ordering processes and maximise margins throughout the retail value chain.
Clients such as Westwing, Bonprix, Tom Tailor, Tamaris and DK Company have reported profit increases exceeding 10% following the implementation of 7Learnings’ solutions.
Acton Capital managing director Sebastian Wossagk stated: “Pricing is one of the most powerful levers in e-commerce profitability. We’re excited to support 7Learnings as they expand internationally with their state-of-the-art proprietary AI technology.”
