Polish online retailer Allegro has agreed to sell its operations in Slovenia and Croatia to Germany-based investment company Mutares.
Under the transaction, Mutares will acquire full ownership of Allegro’s subsidiaries in Slovenia and Croatia, including Mimovrste and Internet Mall.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The deal also covers dedicated technology assets and teams based in the Czech Republic that support these businesses. Together, these assets are referred to as Mall South.
Following completion, the Mall South segment will be classified as discontinued operations in Allegro’s financial statements for the year ended 31 December 2025.
Allegro said the disposal represents the final stage of its strategy to complete the turnaround of the Mall Group, streamline its international structure and direct capital towards its scalable, asset-light marketplace operations in Czechia, Slovakia and Hungary.
The group has already finalised a major reorganisation and integration of its Mall Group activities in the northern, central and eastern European region, known as Mall North.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataAllegro noted that the Slovenian and Croatian businesses operate largely independently and continue to rely on legacy technology platforms.
For the nine months ended 30 September 2025, Mall South reported a gross merchandise value of 387.1m zlotys ($107.28m), a year-on-year decline of 6.7%.
Revenue fell 7.8% to 291.2m zlotys while the segment recorded an adjusted EBITDA loss of 23.8m zlotys, compared with a loss of 21.8m zlotys in the same period a year earlier.
Allegro estimates the total non-recurring negative financial impact of the disposal at around 235m zlotys.
This includes a non-cash impairment charge of 105m zlotys that was already recognised in Q4 2025.
The company’s management board said it expects the divestment to improve the group’s adjusted EBITDA profile by removing the ongoing operating losses associated with the Mall South segment.
The transaction remains subject to standard closing requirements, including regulatory antitrust approval, and is expected to close in the first half of 2026.
Last April, Allegro appointed Marcin Kuśmierz as CEO to lead the retailer’s expansion and growth strategy.
Kuśmierz officially assumed the new position on 5 May 2025 and took over at Allegro.eu during the Annual General Meeting scheduled for June.
