The Estée Lauder Companies has announced the appointment of Aude Gandon as its new chief digital and marketing officer (CDMO) from 1 August 2025.
Gandon will report to Stéphane de La Faverie, president and CEO, and become part of the executive team.
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Faverie stated: “Aude is an exceptional and accomplished global marketing leader with extensive experience transforming major consumer-facing businesses in the digital age.
“Her deep expertise across all facets of marketing — from brand strategy and creative development to digital transformation and data analytics — will be instrumental as we continue to build stronger consumer connections. Her global perspective and proven track record of leading large-scale marketing, digital and media transformations make her the ideal leader for this critical role as we shape the future of prestige beauty.”
As CDMO, Gandon will head the transformation of Estée Lauder’s digital, marketing and media landscape, planning comprehensive strategies for the company’s brand portfolio.
She will be responsible for leading precision marketing, creative operations, consumer and category insights, regional store design and visual merchandising, omnichannel media strategy and global consumer care, and for overseeing global digital commerce.
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By GlobalDataGandon stated: “As consumer behaviours continue to evolve, the opportunity to lead the digital and marketing transformation for a premier prestige beauty company is incredibly exciting. I look forward to partnering with the talented teams there to enhance our digital capabilities, deepen consumer connections and drive growth across brands and channels.”
Gandon’s previous experience includes a tenure as global chief marketing officer at Nestlé, where she led a digital transformation initiative.
Before joining Nestlé, Gandon held leadership positions at Google, including as global managing director for platform and ecosystems, where she developed integrated brand and creative strategies on a global scale.
Her career also spans senior roles at advertising agencies, managing accounts for beauty and luxury brands.
In addition to her executive roles, Gandon has contributed to the industry through her board memberships, including the World Federation of Advertisers and the Amazon Ad Council.
