Food retailer Ahold Delhaize has agreed to offload 87 of its stores across 44 localities in Romania to local supermarket chain Annabella.

The sale is a fulfilment of the company's obligations set by the Romanian Competition Council (RCC) in relation to Ahold Delhaize’s acquisition of Romanian grocery retailer Profi Rom Food in January 2025.

The divestment includes 82 stores operated by Profi and five by Ahold Delhaize's other supermarket brand in Romania, which is called Mega Image.

The deal will be finalised by the end of 2025.

Annabella has more than three decades of market presence in Romania and operates 118 stores across the country.

Competition Council president Bogdan Chirițoiu was quoted by Romania Journal: “Through this acquisition, Annabella will enter markets where it has not been present until now, such as Cluj, Bihor, Timiș, Bacău, Vrancea and Constanța, becoming a new competitor in the retail sector. Therefore, we have given our preliminary approval, with the final approval to be granted upon authorisation of the transaction.”

In January 2025, Ahold Delhaize completed the acquisition of Profi from private equity company MidEuropa for an enterprise value of €1.3bn ($1.37bn). This acquisition has increased Ahold Delhaize's retail presence in Romania, where it operates close to 1,000 stores under the Mega Image banner.

Profi operates 1,700 supermarkets and convenience stores. In the 12 months ending June 2024, it reported net sales of €2.7bn.

In June 2025, Ahold Delhaize USA confirmed that a cybersecurity incident that took place on 5 November 2024 exposed the data of 2.24 million people.