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Daily Newsletter

24 July 2025

Daily Newsletter

24 July 2025

Biyoute and Relex to enhance supply chain operations

The technology implementation will enable precise predictions of store-level demand and develop replenishment strategies.

Umesh Ellichipuram July 24 2025

Biyoute Trading, a major retailer in northeast China, has engaged Relex Solutions to overhaul its supply chain and retail planning operations.

Relex will deploy a platform to enhance demand forecasting, replenishment planning and optimisation of perishables for Biyoute's more than 100 stores, seven distribution centres, and more than 25,000 stock keeping units.

The move is part of an effort to create advanced supply chain frameworks within the Chinese grocery industry.

The partnership with Relex aligns with Biyoute's objective of expanding its retail footprint and achieving significant revenue milestones. It also contributes to the digital evolution of China's wider retail landscape.

The technology implementation spans all merchandise categories, including perishables, providing Biyoute with a comprehensive solution for end-to-end supply chain management.

The system will enable precise predictions of store-level demand and develop replenishment strategies to individual store inventories, ensuring efficient logistics and timely stock refreshment.

Biyoute chairman Meng Fanzhong stated: “Throughout our history, Biyoute has consistently adhered to three strategic values: first, providing one-stop shopping for household fast-moving consumer goods; second, pursuing extreme cost-performance ratio; and third, earning customer trust.

“All three depend critically on the efficiency, resilience and flexibility of our supply chain. Biyoute’s future development requires professional partners like Relex, and I have great expectations for this cooperation.”

The initiative will centralise decision-making processes that were previously decentralised, transitioning from reactive responses to supply chain issues towards a forward-looking planning model with predictive analytics.

This strategy aims to pre-emptively address challenges, enhance inventory turnover rates, minimise stockouts and perishable waste, and optimise operational costs.

Supporting this venture is Beijing Times Consulting, a local consultancy with prior experience assisting Biyoute in refining its distribution practices.

Together with Relex, Beijing TCBC will pool resources and expertise to further improve Biyoute's supply chain performance.

Relex Solutions co-founder Michael Falck stated: “The partnership with Biyoute is a key milestone in Relex’s commitment to the Chinese market. Through this collaboration, we have gained deeper understanding of local grocers’ supply chain operations.

“Biyoute’s dedication to data-driven and lean operations highly aligns with Relex’s philosophy. We will fully leverage our global supply chain optimisation experience, combined with Biyoute’s local operational expertise, to support their development strategy.”

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