Morrisons’ ‘fake-farm brands’ statement sheds light on the complexity of the consumer
Morrisons’ pledge to never stock ‘fake-farm brands’ is a move which, on paper, will satisfy consumers and successfully convey…
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Chris Lo
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Bridalwear brings wedded bliss for fashion retailers
With Whistles, Topshop, Dorothy Perkins and Ted Baker all launching wedding collections this season, high street bridalwear is on…
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Asda struggles to find its place in the UK supermarket sector
Asda simply hasn’t recovered since the discounters began their rapid expansion into the UK grocery market, prompted by the…
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