Lululemon Athletica has patented an interactive exercise method that involves streaming exercise content to a mirror for display, tracking user movements, and providing corrective feedback. The patent also includes an apparatus for storing and playing customizable fitness video playlists on multiple devices, including smart mirrors. GlobalData’s report on Lululemon Athletica gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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According to GlobalData’s company profile on Lululemon Athletica, was a key innovation area identified from patents. Lululemon Athletica's grant share as of May 2024 was 56%. Grant share is based on the ratio of number of grants to total number of patents.
Interactive exercise method using smart mirror for form correction
A recently granted patent (Publication Number: US11986721B2) discloses an innovative apparatus designed to enhance user interaction with fitness videos through a customizable interactive video playlist. The apparatus includes a processor and memory storing instructions that enable the storage and playback of a personalized playlist in response to user interactions with a graphical user interface. This interactive playlist can be played on multiple devices, such as smart mirrors or smart devices, allowing for seamless transitions between different portions of the playlist without requiring additional user input.
Furthermore, the patent details additional features of the apparatus, such as the ability to apply filters to the content categories or fitness videos, reorder or modify the playlist based on user commands, and even suggest replacement fitness videos based on biometric data collected during playback. The apparatus aims to provide a tailored and engaging fitness experience for users by offering customization options, interactive features, and personalized recommendations. Overall, this patent showcases a novel approach to integrating technology with fitness routines, catering to the evolving needs and preferences of users in the digital age.
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