NIKE had 22 patents in ecommerce during Q1 2024. NIKE Inc’s patents filed in Q1 2024 focus on innovative methods and systems for personalized shopping experiences, authentication of clothing articles, and customization of footwear. These patents include technologies such as personalized shopping assistants based on 3D user profiles, digitally printed machine-readable identifiers for authenticity verification, and a system for modifying heel cushioning in footwear based on customer feedback. Additionally, there is a patent for displaying cryptographically secured digital collectibles on digital displays integrated into footwear or apparel. GlobalData’s report on NIKE gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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NIKE grant share with ecommerce as a theme is 40% in Q1 2024. Grant share is based on the ratio of number of grants to total number of patents.
Recent Patents
Application: Customized article type (Patent ID: US20240081487A1)
The patent filed by NIKE Inc. describes a method for customizing articles of footwear by allowing users to select a family of article types, choose a specific customized article type with user-selected characteristics, and then have the customized footwear manufactured and shipped to a designated address. The method involves limiting the number of article types displayed to the user at any given time to streamline the customization process. The customization options include selecting different mesh spacing sizes for the upper, toe cap sizes, footwear heights, sole heights, sole densities, and trim design features.
Furthermore, the method allows for customization of articles of footwear by transmitting data over a network to a remote terminal, where users can select an article type from a set of options and then choose specific characteristics for that type. These characteristics can include various features such as mesh spacing sizes for the upper, toe cap sizes, footwear heights, sole heights, sole densities, and trim design features. The selected customization information is then sent to the manufacturer for production. Additionally, the method ensures that articles within the same type share common color schemes and trim designs, with the option for variations in trim width features for individual articles within the same type.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
