1. Deals Analysis
March 22, 2021

Consumer industry cross border deals total $7.98bn globally in February 2021

Total consumer industry cross border deals worth $7.98bn were announced globally for February 2021, with the $4.8bn private equity deal with Birkenstock Orthopadie GmbHKG being the sector’s biggest investment, according to GlobalData’s deals database.

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The value marked a decrease of 22.9% over the previous month of $10.35bn and a rise of 23.2% when compared with the last 12-month average of $6.48bn.

In terms of number of cross border deals, the sector saw a flat growth with 79 deals in February 2021 when compared to the last 12-month average of 79 deals.

In value terms, Europe led the activity with cross border deals worth $5.56bn in February 2021.

Consumer industry cross border deals in February 2021: Top deals

The top five cross border deals accounted for 87.7% of the overall value during February 2021.

The combined value of the top five cross border deals stood at $7bn, against the overall value of $7.98bn recorded for the month.

The top five consumer industry cross border deals of February 2021 tracked by GlobalData were:

1) Financiere Agache and L Catterton’s $4.8bn private equity deal with Birkenstock Orthopadie GmbHKG

2) The $1bn acquisition of DECIEM by The Estee Lauder Companies

3) Essity’s $468.8m acquisition of Asaleo Care

4) The $403.57m asset transaction deal of KKRInc by Greystar Real Estate Partners

5) Concordant Investment’s private equity deal with PT. Industri Jamu dan Farmasi Sido Muncul for $323.79m.

Verdict deals analysis methodology

This analysis considers only announced and completed deals from the GlobalData financial deals database and excludes all terminated and rumoured deals. Country and industry are defined according to the headquarters and dominant industry of the target firm. The term ‘acquisition’ refers to both completed deals and those in the bidding stage.

GlobalData tracks real-time data concerning all merger and acquisition, private equity/venture capital and asset transaction activity around the world from thousands of company websites and other reliable sources.

More in-depth reports and analysis on all reported deals are available for subscribers to GlobalData’s deals database.

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