1. Deals Analysis
May 19, 2021

Europe’s consumer industry saw a drop of 21.21% in deal activity during April 2021

Europe’s consumer industry saw a drop of 21.21% in deal activity during April 2021, when compared with the last 12-month average, led by Daniel Ek’s $2.5bn acquisition of Arsenal FC, according to GlobalData’s deals database.

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A total of 78 consumer industry deals worth $5.2bn were announced for the region in April 2021, against the 12-month average of 99 deals.

Of all the deal types, M&A saw most activity in April 2021 with 40 transactions, representing a 51.3% share for the region.

In second place was venture financing with 24 deals, followed by private equity deals with 14 transactions, respectively capturing a 30.8% and 18% share of the overall deal activity for the month.

In terms of value of deals, M&A was the leading category in Europe’s consumer industry with $3.98bn, while private equity and venture financing deals totalled $961.93m and $237.89m, respectively.

Europe consumer industry deals in April 2021: Top deals

The top five consumer deals accounted for 89.05% of the overall value during April 2021.

The combined value of the top five consumer deals stood at $4.61bn, against the overall value of $5.2bn recorded for the month.

The top five consumer industry deals of April 2021 tracked by GlobalData were:

1) Daniel Ek’s $2.5bn acquisition of Arsenal FC

2) The $934m acquisition deal with SECNA Natural Ingredients Group by Chr. Hansen Natural Colors

3) Eurazeo’s $493.16m private equity deal with Aroma Zone

4) The $461.92m private equity deal with The Grand Group by FAM

5) S.A.U and Lopesan Touristik’s acquisition of IFA Hotel & Touristik for $221.34m.

Verdict deals analysis methodology

This analysis considers only announced and completed deals from the GlobalData financial deals database and excludes all terminated and rumoured deals. Country and industry are defined according to the headquarters and dominant industry of the target firm. The term ‘acquisition’ refers to both completed deals and those in the bidding stage.

GlobalData tracks real-time data concerning all merger and acquisition, private equity/venture capital and asset transaction activity around the world from thousands of company websites and other reliable sources.

More in-depth reports and analysis on all reported deals are available for subscribers to GlobalData’s deals database.