Europe’s consumer industry saw a drop of 22.92% in deal activity during January 2021, when compared with the last 12-month average, led by The Blackstone Group’s $1.23bn acquisition of Bourne Leisure, according to GlobalData’s deals database.

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A total of 74 consumer industry deals worth $1.82bn were announced for the region in January 2021, against the 12-month average of 96 deals.

Of all the deal types, M&A saw most activity in January 2021 with 43 transactions, representing a 58.1% share for the region.

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In second place was private equity with 16 deals, followed by venture financing deals with 15 transactions, respectively capturing a 21.6% and 20.3% share of the overall deal activity for the month.

In terms of value of deals, private equity was the leading category in Europe’s consumer industry with $1.28bn, while M&A and venture financing deals totalled $460.9m and $77.46m, respectively.

Europe consumer industry deals in January 2021: Top deals

The top five consumer deals accounted for 94.3% of the overall value during January 2021.

The combined value of the top five consumer deals stood at $1.71bn, against the overall value of $1.82bn recorded for the month.

The top five consumer industry deals of January 2021 tracked by GlobalData were:

1) The Blackstone Group’s $1.23bn private equity deal with Bourne Leisure

2) The $340.38m acquisition deal with Nordic Leisure by GVC Holdings

3) MSA Safety’s $60m acquisition of Bristol Uniforms

4) The $48.73m acquisition of Pasta Evangelists by Barilla Holding

5) Elaghmore Fund 1A’s private equity deal with Orchard House Foods for $34.16m.