North America’s consumer industry saw a rise of 38.89% in cross border deal activity during January 2021, when compared with the last 12-month average, led by AB Electrolux’s $3.3bn acquisition of GE Appliances, according to GlobalData’s deals database.

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A total of 25 consumer industry cross border deals worth $5.72bn were announced for the region in January 2021, against the 12-month average of 18 deals.

Of all the deal types, M&A saw most activity in January 2021 with 18 transactions, representing a 72% share for the region.

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In second place was venture financing with five deals, followed by private equity deals with two transactions, respectively capturing a 20% and 8% share of the overall cross border deal activity for the month.

In terms of value of cross border deals, M&A was the leading category in North America’s consumer industry with $5.53bn, while venture financing and private equity deals totalled $126.5m and $65m, respectively.

North America consumer industry cross border deals in January 2021: Top deals

The top five consumer cross border deals accounted for 64.3% of the overall value during January 2021.

The combined value of the top five consumer cross border deals stood at $3.68bn, against the overall value of $5.72bn recorded for the month.

The top five consumer industry cross border deals of January 2021 tracked by GlobalData were:

1) AB Electrolux’s $3.3bn acquisition of GE Appliances

2) The $204.16m acquisition deal with ASV Group by Evergreen Hospitality

3) General Atlantic’s $65m asset transaction with Open Farm

4) The $60m private equity deal with BlueNalu by Agronomics, Alpha Impact Investment Management Partners, Clear Current Capital, CPT Capital, Flat World Partners, KBW Ventures, Lewis & Clark Partners, Losa Group, Mcwine, OurCrowd, Radicle Growth, Rage Capital, Rich Products, Siddhi Capital, Silicon Valley Community Foundation, Stray Dog Capital and Thai Union Corporate Venture Fund

5) The Craftory’s venture financing of Green Park Snacks for $50m.