Jewellery retailer ALEX AND ANI has selected StoreForce to deploy performance and workforce management tools across stores in the US, Canada and the UK.

Deployment of these tools is intended to improve customer service and increase sales growth.

ALEX AND ANI retail operations director Jennifer Matanin said: “I wanted a system that could objectively assess associate performance and schedule top performing associates on the store floor at peak times to ensure we’re exceeding customer expectations and driving key store metrics such as conversion and UPT.

“I wanted a system that could objectively assess associate performance and schedule top performing associates on the store floor at peak times.”

“With StoreForce, the dashboards give our store and field managers real-time access to key store metrics.”

The performance and workforce management tools will also be able to give store managers more time to spend on coaching sales associates to build sales.

StoreForce president Dave Loat said: “ALEX AND ANI is one of America’s fastest growing retailers and wanted a vendor and platform that could scale with their rapid pace of global growth.

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“ALEX AND ANI will benefit from a solution configured precisely to their needs and retail culture, enabling them to deliver a consistent customer experience anywhere in the world.”