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May 18, 2018

Dunnhumby acquires Aptaris Software to strengthen retail footprint

Customer data science company dunnhumby has acquired US-based enterprise marketing and promotions management company, Aptaris Software.

Customer data science company dunnhumby has acquired US-based enterprise marketing and promotions management company, Aptaris Software.

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As part of the deal, dunnhumby customer data science will be merged with Aptaris solution to offer a single end-to-end promotions management platform to retailers.

Following the acquisition, retailers can also benefit from dunnhumby’s leadership and expertise in customer data science.

"Using this solution, retailers can plan, deliver and measure every promotion within merchant and vendor teams."

Dunnhumby CEO Guillaume Bacuvier said: “This acquisition is a pivotal step for us in our goal to be the world’s leading customer data science company by enabling retailers around the globe to increase revenue and profits by delivering exceptional experiences for their customers.

“We look forward to using our synergies and combined assets to take our customer data science platform to the next level of innovation, and deliver greater value for our clients.”

After the acquisition, Aptaris CTO William Morrell, product management and delivery senior vice-president Krista Gettle, and sales and marketing senior vice-president John O’Reilly will be given key executive positions at dunnhumby.

In addition, dunnhumby will gain a team and an office in Rochester, New York under the deal.

The company’s Enterprise Promotions Management platform offers retailers and their suppliers a combined solution that includes dunnhumby’s customer data science-driven forecasting with Aptaris’ workflow and vendor management.

Using this solution, retailers can plan, deliver and measure every promotion within merchant and vendor teams.

North American retailers, including Associated Wholesale Grocers, Mitchell Grocery and Weis Markets are currently using the solution.

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Walmart: Going Beyond Company Disclosures

Walmart has rounded out its fiscal year with a strong set of numbers that show it has taken supply chain disruption, rising costs, heavy inflation, and various other problems in its stride. There is comfortable growth on both the top and bottom lines, which is extremely respectable given tough prior year comparatives. Walmart hiring is slowing down as compared to hiring in the months of April and March in 2022. Walmart posted close to 40,000 vacancies in March and 30,000 in April, which has gone below 10,000 in June 2022. Walmart Company Filings has most of the mentions related to the ESG and COVID-19 themes in 2021. ESG has more than 300 mentions in the company’s 2021 filings which indicates the rising focus on ESG-related issues. Our report on Walmart: Going Beyond Company Disclosures, demonstrates GlobalData Explorer’s ability to:  
  • Track and monitor a company’s movements through alternative indicators to gain insights into the strategy before it is disclosed by the company
  • Gain insight into a company’s capital deployment strategy, by assessing historical deal volumes and specific transactions executed by the company, in addition to identifying sectors of focus
  • Go beyond basic financial information, to access key industry-relevant indicators for a company and how these have progressed over time
Don’t miss out on key market insights that can help optimize your next investment – read the report now.
by GlobalData
Enter your details here to receive your free Report.