American supermarket chain Food City has selected technology platform GlobalWorx OOS-Alert solution for deployment across its retail locations.

GlobalWorx is designed to provide out-of-stock alerts and other store related issues. This will allow the retailer and its direct store delivery (DSD) suppliers to boost customer experience and increase revenue.

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The technology firm uses a real-time actionable approach to support the DSD suppliers, to enhance the service offered to the stores.

“We’re proud to work with Food City and help the company retain customers and gain new ones by applying our technology.”

Food City merchandising and marketing senior vice president Dan Glei said: “Our top priority is to meet and exceed the demands of our customers each time they shop with us, so we always want to address potential out-of-stock issues before they happen.

“GlobalWorx gives us a vastly improved ability to communicate with our DSD suppliers and ensure the right product is available to our shoppers whenever they want it.”

GlobalWorx president and CEO Bill Lecznar said: “Costs decrease and customers are more satisfied when retailers and their DSD suppliers collaborate to ensure that promoted and other products are in stock at all times.

“We’re proud to work with Food City and help the company retain customers and gain new ones by applying our technology to solve one of the key challenges facing retailers today-out of stocks.”