US supermarket chain Food Lion has launched its new grocery pick-up service at select stores across the US.
All participating stores are located across the three states North Carolina, South Carolina, and Virginia.
The new ‘Food Lion To-Go’ service allows the grocery chain to offer fresh and affordable grocery shopping experience to its customers.
Using the service, customers can order and pick up their groceries all within an hour. The company will offer the first pickup for free.
In order to use the service, customers can visit the online shop to place an order with a nearest participating store and choose a day and hour window to pick up the groceries.
The order will be catered for by a trained Food Lion associate who will prepare it at the store.
The associate will deliver the order directly to the customer’s car after they arrive at the designated parking area of the store.
Food Lion marketing senior vice-president Deborah Sabo said: “We are so excited to bring this convenient service to more stores in the Food Lion footprint and enable customers to spend more time on what matters most to them.
“With the Food Lion To-Go service, our associates become personal shoppers and are able to hand pick the freshest produce and best cuts of meat, just as they would for their own family. We look forward to continuing to nourish our neighbours with this new convenient service.”
Based in Salisbury, North Carolina, Food Lion currently operates more than 1,000 stores in the US.
In April, the US grocery chain announced plans to invest $40m to remodel 23 stores, in 14 towns and cities, across Charlottesville and Harrisonburg, Virginia.
The retailer announced in March about plans to make a $158m capital investment to remodel 92 stores in South Carolina this year.