US retailer Gap’s apparel and accessories brand Banana Republic is set to integrate the retail cloud solutions offered by American computer technology company Oracle into its business.

Oracle’s Retail Merchandising Cloud Service and its Oracle Retail Integration Cloud Service will be deployed in a bid to drive operational agility and offer insights to Banana Republic’s business teams.

This follows the partnership entered between Gap and Oracle to deploy a range of Oracle Retail Cloud Services to help drive end-to-end retail operations and empower the business teams of its fashion retail brand Intermix.

“By adopting the Oracle Retail Cloud Service, we can maintain a consistent and modern merchandising platform that drives greater productivity through automated best practices.”

Gap chief information officer Sally Gilligan said: “To meet the evolving needs of our global customers and how they want to shop, we need to simplify and scale operations.

“By adopting the Oracle Retail Cloud Service, we can maintain a consistent and modern merchandising platform that drives greater productivity through automated best practices.”

Both the solutions will enable Banana Republic to synchronise merchandising operations ranging from buying to inventory valuation.

The fashion brand will also use the modern user interface of the solutions to manage daily tasks, such as managing purchase orders and sales auditing. The solutions also offer a single view of inventory, product data and transaction details.

Gap also plans to connect front-end and back-end functions by migrating them from a private cloud to Oracle Cloud Infrastructure. To achieve this, the retailer is planning to use various Oracle technologies, such as Oracle Exadata Cloud Service and Java Cloud Service as the foundation for a Retail Integration Hub, and Oracle GoldenGate for real-time data replication.