LVMH Moët Hennessy Louis Vuitton-backed consumer-focused investment company L Catterton has acquired a majority stake in cosmetics brand KIKO Milano from the Percassi family.  

Founded in 1997 in Bergamo, Italy, KIKO Milano is known for its Italian heritage products at accessible price points.  

The retailer operates a network of 1,100 stores in 66 countries, complemented by an efficient e-commerce platform.  

In 2023, KIKO reported net revenue of €800m, marking almost 20% growth year-on-year. 

The Percassi family will maintain a significant share in the beauty brand and Antonio Percassi will continue as the president of KIKO Milano post-acquisition.  

Financial terms of the deal have not been disclosed. The makeup group was valued at $1.5bn including debt. 

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KIKO CEO Simone Dominici said: “Innovative products’ quality, accessibility, personalised consultancy and captivating packaging design stand as the brand’s distinctive elements. I am confident that this collaborative partnership with L Catterton will help us to bring KIKO to new heights. 

“With their depth of experience investing in the beauty category across markets, they will be able to offer valuable insights to help us further scale our brand, by pursuing an omnichannel strategy and establishing new and relevant geographical footprints, such as the US, also aided by the support of John Demsey.” 

L Catterton brings extensive experience to the table, having invested in thirty beauty brands globally. These include ETVOS, Oddity and Elemis Maria Nilla.  

The acquisition was facilitated by legal counsel Bonelli Erede and PricewaterhouseCoopers for L Catterton.  

The Percassi family was advised by BofA Securities, Intesa Sanpaolo’s IMI Corporate & Investment Banking division, BNP Paribas, the Gatti Pavesi Bianchi Ludovici law firm and Deloitte.