Amazon India saw its total October sales increase by almost three times more than the same month last year.

According to the online retailer, sales of household items and its Prime subscription service membership helped to boost volumes, reported The Economic Times.

The online retailer initially announced its plans to invest $2bn in India, and in June, it again stated that it would invest an additional $3bn.

“Prime membership continues to be a top seller and it is going to be so going forward every month."

Amazon’s India chief Amit Agarwal was quoted by as saying: "India is very early in its e-commerce trajectory. Amazon is very early in its e-commerce trajectory in India."

Amazon intends to leverage its Prime service in India and expects this scheme to help enhance sales in the next few months.

Agarwal added: “Prime membership continues to be a top seller and it is going to be so going forward every month. My belief is that Prime membership will be the top seller every month based on the trends that we are seeing.”

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The festive month of October saw online retailers such as Amazon, Snapdeal and Flipkart offering attractive deals on products to encourage sales.