US-based home furnishings speciality retailer Crate and Barrel has selected MicroStrategy 10 to power its analytics and mobility applications.

The platform will initially be used for store operations, finance, and planning and allocation departments.

Crate and Barrel has chosen MicroStrategy for its data analytics needs so that business users can gain real-time access to business intelligence (BI) tools.

Crate and Barrel COO Mike Relich said: “We can fundamentally change business reporting and the customer shopping experience for the better.

 “We’re getting MicroStrategy 10 in the hands of our store and field managers via tablet apps so store associates have inventory and sales data precisely when customers need it. At an enterprise level, MicroStrategy 10 also moves our organisation away from static reporting, with real-time, self-service tools to unlock strategic insights.”

“Industry leaders like Crate and Barrel are using MicroStrategy analytics and mobility solutions to connect to multiple data sources."

The rollout of Crate and Barrel’s mobile and analytics tools will put the power of MicroStrategy 10 in the hands of executives, merchants, analysts and store managers in 170 Crate and Barrel stores throughout the US.

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By using MicroStrategy 10’s self-service model, Crate and Barrel’s business users will be able to generate reports on demand. They can quickly access intuitive and timely reports, as well as mine data for insights.

Store and field managers can also have more impactful conversations with employees by accessing real-time data on their mobile devices.

MicroStrategy CEO Michael Saylor said: "Retail is a constantly moving industry that requires staying on top of consumer trends, supply-and-demand, inventory, sales, employee performance and more.

“Industry leaders like Crate and Barrel are using MicroStrategy analytics and mobility solutions to connect to multiple data sources so they can transform strategies to maximise profit and improve the overall consumer shopping experience.”

Set up in 1989, MicroStrategy is a leading provider of enterprise software platforms.