ModusLink, a fully owned subsidiary of ModusLink Global Solutions, has launched its Subscription Solution.

Powered through ModusLink’s enterprise-class Poetic software, the platform-agnostic solution is an omni-channel offering that helps create and manage online subscriptions.

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It comes with several functionalities such as multiple payment options, financial management and tax services, entitlement management, systems integration, and invoicing and fulfilment. These functionalities are all in one integrated solution.

ModusLink Subscription Solution is flexible and easy to use when following the complete subscription lifecycle process, right from the initial subscription order through pre-delivery notification to provide enhanced customer service.

"As companies look to expand their global footprint, the proper management of subscription services is critical in order to achieve greater revenue potential."

Users can have the option of integrating ModusLink Subscription Solution either as a standalone offering or via ModusLink Poetic Service Cloud, which enables end customers to customise their subscriptions from product selection to delivery schedule directly in a merchant’s online store and then later modify it.

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Furthermore, the solution extends beyond the traditional scope of subscription management to help merchants maximise revenue and growth opportunities through this line of business.

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Due to built-in financial management services, merchants can expand their footprint and find new opportunities by tackling country and industry-specific payment challenges, thereby helping them to grow as their e-commerce strategy evolves.

A cloud-based, business intelligence platform within the solution gives merchants tools for real-time reporting, monitoring and analysis.

ModusLink ESolutions director Murt O’Donnell said: "As companies look to expand their global footprint, the proper management of subscription services is critical in order to achieve greater revenue potential.

“Having a flexible, fully-integrated subscription solution allows our customers to easily scale their sales channels while maintaining the control to manage it in the way that’s most impactful for their business.”