UK-based Sainsbury's is set to open an online groceries centre in Bromley-by-Bow, east London, creating 900 jobs.

The 185,000ft² centre, which will open later this year, is part of the retailer’s strategy to enable its customers to shop whenever and wherever they want.

This centre will cater to Sainsbury’s online groceries service in London.

The company has started recruitment for the first 470 jobs and it plans to recruit another 430 people by 2020.

These positions are of drivers, order pickers, product replenishers and managers.

Sainsbury’s online director Robbie Feather said: “Demand for our online delivery service in the capital continues to grow. We expect this trend to continue as more and more customers enjoy the flexibility of multi-channel shopping using our groceries website and app, in addition to visiting stores.

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"Our online orders are currently picked from supermarket stores across the UK and this model will continue, but the Bromley-by-Bow Centre will help us keep pace with demand in London, enabling us to fulfil another 25,000 orders per week.”

The fulfilment centre will open at the former Royal Mail building, which is being completely redeveloped and fitted with the latest automation and picking technology.