India-based Tata Unistore is to open its Tata CLiQ e-commerce platform later this month.
Available online and by mobile, Tata CLiQ will integrate the service and its bricks-and-mortar stores, in order to provide an omnichannel experience to customers.
Go deeper with GlobalData
The platform will sell footwear, apparel and electronics at first, and more categories and brands will be later added.
It will initially offer up to 80 brands, reported Techportal.in
Tata CLiQ chief executive officer Ashutosh Pandey was quoted by Digit.in as saying: "Clique and Click came together to form the perfect name for our platform, which curates authentic and exclusive products for customers with impeccable taste. A name that says shopping online is now so easy and trustworthy, that all it takes is a click."
See Also:
"The ‘Q’ in the logo represents a magnifying glass, a visual representation of the brand’s focus on curating only the best brands and products."
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataIn the last few years, the growth pace of e-commerce in India has been faster than offline retail.
Retailers such as Aditya Birla Group, Reliance and Arvind have all launched their own online platforms.
