US-based golf and tennis retailer PGA TOUR Superstore is strengthening its position in Orlando, Florida, by opening a new Altamonte Springs store this month.
To be located adjacent to the Altamonte Mall, the new store will serve North Orlando and Seminole County.
At the new store, golf enthusiasts can experience in-house custom club fitting and repair, along with lessons and clinics from certified teaching professionals.
The new store will also feature practice hitting bays with swing analysis software, interactive simulators, and a 2,400ft² putting green for customers.
It will also offer an assortment of clubs, accessories, footwear and apparel for men, women and juniors.
PGA TOUR Superstore president and CEO Dick Sullivan said: “Since we first opened our doors in the Orlando region in 2014, PGA TOUR Superstore has been the go-to retail destination for golf equipment and apparel.
“With more than 170 golf courses in the area, Orlando is a paradise for golfers of all levels and an obvious market to expand our growing brand.”
Apart from inspiring people to play golf, PGA TOUR Superstore also hosts free Kids Zone clinics each month, along with a Get Golf Ready Ladies Programme and virtual nine-hole leagues on in-store simulators.
PGA TOUR Superstore is aiming to expand its business by 50% over the next three years.