Criteo and DoorDash have broadened their partnership to include Canada, responding to the growing momentum in on-demand delivery for groceries and other retail products.
Under the agreement, Criteo will support DoorDash’s advertising sales activities in Canada by bringing additional brand and agency demand across North America.
The expansion builds on their existing collaboration in the US and is intended to link advertisers with DoorDash’s marketplace across grocery and retail segments.
Criteo Canada managing director Janine Flaccavento said: “The expansion of our partnership with DoorDash into Canada reflects continued strong client demand and growth of on-demand commerce.”
“As consumers prioritise convenience and immediacy when shopping online, brands benefit from meaningful presence at the point of purchase. By partnering with DoorDash, we’re helping advertisers engage with new audiences during high-intent moments within one of Canada’s leading local commerce platforms.”
Criteo will provide access to formats, including Sponsored Products and Sponsored Brands, via DoorDash Ads.
Advertisers will also be able to use on-site video and display placements, along with off-site activation across display, video, search and social channels.
The move comes amid continued growth in on-demand delivery in Canada.
DoorDash data shows that 19% of consumers ordered restaurant delivery more frequently in 2025 compared with 2024, while 56% favour third-party apps or websites for convenience.
DoorDash Symbiosys business head John Roswech added: “Canadians come to DoorDash for immediate on-demand access to their favourite stores, spanning restaurants, grocers, and retailers.
“In the US, DoorDash campaigns activated through Criteo have already demonstrated strong early momentum. We are excited to expand our partnership with Criteo to enable more brands to participate in that momentum.”
In December 2025, DoorDash partnered with OpenAI to integrate grocery shopping into ChatGPT.
During the same month, Woolworths entered a partnership with DoorDash to expand grocery fulfilment options in Australia.
