Daily Newsletter

08 September 2023

Daily Newsletter

08 September 2023

Primark to open second store in Illinois, US, next month

The retailer plans to reach 60 stores in the country by 2026.

Jangoulun Singsit September 06 2023

Multinational clothing retailer Primark has revealed plans to open a new location in the US state of Illinois next month.

Located at Woodfield Mall in Schaumburg, the new store is slated to open on 12 October.

With more than 37,000ft² of retail selling space, the store offers the latest fashion trends and essentials as well as homeware and beauty at affordable prices.

In addition, families can benefit from licensed collaborations, including with Disney, Netflix and the NBA.

Primark US president Kevin Tulip said: "With the success of our North State Street store in Chicago, we see a huge demand from Chicagoland shoppers, and are pleased to soon open our doors in Schaumburg, providing even more access to Primark's high-quality products at prices anyone can get behind.

"With this expansion in the market, we anticipate making quite the splash at Woodfield Mall, and are gearing up to surprise and delight shoppers with an opening weekend and a holiday season they won't soon forget!"

The new store is Primark’s second in Illinois, taking its total store count in the US to 22, and more than 434 stores globally.

The opening is part of the brand's plan to reach 60 US stores by 2026.

To facilitate the opening, Primark's Talent Acquisition team is looking to fill full and part-time roles.

Last month, the Ireland-based fast fashion retailer revealed plans to enter the Maryland market, with a new store set to open at Arundel Mills in Hanover on 7 September.

COVID-19 drove rapid digitalization within the retail and apparel sector

As ecommerce experienced booming growth during the COVID-19 pandemic, retailers accelerated their digitalization strategies to keep up with demand. The cloud has become an important model for delivering and maintaining enterprise IT resources. Many retailers have developed in-house cloud divisions that will allow them to better exploit the cloud’s capabilities. However, for those players that do not have the necessary skills in-house, the cloud can pose some significant challenges.

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