Chinese e-commerce group JD.com has proposed remedies to the European Commission (EC) as part of its in-depth investigation into the company’s $2.5bn offer for German electronics retailer Ceconomy.

According to a EU regulatory filing, cited by Reuters, the nature of the remedies put forward was not specified.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The EU launched its “in-depth” investigation in May 2026 under the EU’s Foreign Subsidies Regulation, which addresses unfair foreign state support.

This followed an initial assessment that identified potential subsidies to JD.com – among them preferential financing, tax breaks and grants – from bodies that may be linked to China.

Regulators have indicated these measures could have enabled JD.com to propose terms that influenced the takeover talks.

Ceconomy entered discussions with JD.com over a possible voluntary public offer in July 2025, marking the start of the acquisition process.

A Statement of Grounds followed last month, formally setting out the EC’s concerns in writing and representing a further step in the in-depth investigation.

China’s Ministry of Justice, alongside the Ministry of Commerce and other relevant authorities, issued a directive on 19 August 2026 instructing domestic entities not to carry out or support the EU investigation.

Beijing characterised the investigation as constituting “undue extraterritorial jurisdiction”.

Scrutiny of JD.com is not confined to the EU.

In the UK, the Conservative Party reportedly called on the government in June to examine the company, raising concerns that its growth in Britain could present an unfair competitive risk to high street retailers.

JD.com has continued its expansion across Europe at the same time as facing this regulatory pressure.

Its Joybuy online marketplace launched in the UK and five other European markets in March 2026, forming part of the company’s international growth strategy.

The platform went live simultaneously in Belgium, France, Germany, Luxembourg, the Netherlands, and the UK.