Etsy. has been granted a patent for a method that allows users to manage a virtual shopping cart in an e-commerce environment. The system enables users to add items, share access with others, and receive statistical data about item quantities in shared carts, enhancing collaborative shopping experiences. GlobalData’s report on Etsy gives a 360-degree view of the company including its patenting strategy. Buy the report here.

According to GlobalData’s company profile on Etsy, Dynamic premium pricing was a key innovation area identified from patents. Etsy's grant share as of July 2024 was 53%. Grant share is based on the ratio of number of grants to total number of patents.

Shared virtual shopping cart for multiple users

Source: United States Patent and Trademark Office (USPTO). Credit: Etsy Inc

The patent US12014390B2 outlines a method and system for managing a virtual shopping cart that allows a primary user to share access with other users over a network. Initially, the virtual shopping cart is accessible only to the first user, who can add items and then choose to share the cart with specified other users. The system detects the user's interaction with a share cart action and provides a recipient interface for configuring access levels for the additional users. These users can then add items to the cart while the first user retains access, and the system transmits updates regarding any changes made to the cart.

The claims further detail the ability to set privilege levels for shared users, allowing for differentiated access rights. For instance, some users may be permitted to modify items in the cart, while others may only contribute financially without altering the cart's contents. The system also facilitates communication among users by allowing comments and updates to be shared within the interface. Additionally, it includes features for tracking how many users have specific items in their carts and enables the transfer of items between different users' carts based on user interactions. This innovative approach enhances collaborative shopping experiences while maintaining control over the virtual shopping cart's contents.

To know more about GlobalData’s detailed insights on Etsy, buy the report here.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.