Lululemon Athletica has patented an interactive exercise device using IoT technology. The device captures real-time video of a user exercising, displays it alongside an instructor’s video, analyzes performance, and provides personalized recommendations. The device also receives biometric data and can connect with other devices for a shared workout experience. GlobalData’s report on Lululemon Athletica gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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According to GlobalData’s company profile on Lululemon Athletica, was a key innovation area identified from patents. Lululemon Athletica's grant share as of February 2024 was 67%. Grant share is based on the ratio of number of grants to total number of patents.
Interactive exercise device with real-time video comparison and biometric data
A recently granted patent (Publication Number: US11890524B2) describes an interactive exercise device that includes a mirror with partially reflecting and fully reflecting sections to reflect an image of the user opposite the mirror. The device features a communications interface to receive streamed exercise content and biometric information for the user via wireless connections. A display shows the exercise content, biometric information, and information about another user. The device is designed to automatically reestablish connections if lost during content display. The frame holding the display is positioned behind the mirror, ensuring a compact design. Additional features include touch-sensitive displays, cameras for recording users, and components like antennas, cameras, and speakers within the frame for enhanced functionality.
Moreover, the interactive exercise device can display broadcast video imagery of an exercise instructor, biometric information, and user icons. The mirror reflects the user's image opposite the display, with the instructor's video appearing superimposed on the user's image. The device is equipped to reestablish wireless connections if interrupted during video display. The display can show historical biometric information, user rankings, exercise performance metrics, and heart rate measurements for users. Cameras and microphones record users during exercise sessions, while a processor monitors heart rates and predetermined zones. The device's biometric information display includes heart rates, predetermined zones, and scores based on heart rate data. Additionally, the device's mirror dimensions, display adjustability, and articulable stand offer flexibility and customization options for users during workout sessions.
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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
