On 22 June, the supermarket will launch its own brand of fake tan, the Lacura Self Tan Mousse which you can pick up for the price of £3.49 for a 150ml bottle. Credit: ibreakstock via Shutterstock.

Aldi, known for its unconventional product offerings, is introducing its own brand of fake tan to cater to those who want to achieve a sun-kissed look without breaking the bank.

With the summer heat in full swing, not everyone may have the opportunity to get a natural tan. Whether due to spending most days indoors or living in a location less conducive to sunbathing, Aldi aims to meet the demand for a quick and affordable alternative.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

Affordable fake tan solution at Aldi

On 22 June, Aldi will launch its Lacura Self Tan Mousse, available for the attractive price of £3.49 for a 150ml bottle.

According to industry experts, this offering provides significant savings, as it is claimed to be 30% cheaper than the popular St Moritz brand while offering an extra 50ml of tanning mousse.

The supermarket further touts that their fake tan dries in just 60 seconds, ensuring a quick and hassle-free application process.

See Also:

Additional products in the range

In addition to the self-tanning mousse, Aldi is offering supplementary products to enhance the tanning experience. For £2.99 ($3.80), customers can purchase a velvet tanning mitt, providing a perfect tool for applying the fake tan evenly.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Furthermore, Aldi offers a fake tan sheet protector priced at £12.99 ($16.52), allowing users to prevent the tan from transferring onto bedsheets or other surfaces.

These products are part of Aldi’s Specialbuys range and will only be available for a limited time.

A Perfect tan on a budget

Aldi’s introduction of an affordable fake tan range aims to provide budget-conscious shoppers with an accessible solution to achieve a desired tan quickly.

While sunbathing outdoors remains an alternative, it is crucial to remember to protect the skin by using sunscreen and ensuring its expiration date has not passed.

With Aldi’s new range, customers have the opportunity to embrace a sun-kissed glow without compromising their budget.