Herff Jones manufactures customised products, including caps, gowns and diplomas. Credit: Good Free Photos on Unsplash.

Atlas Holdings has completed the previously announced acquisition of the graduation business of Herff Jones from Varsity Brands.

Financial terms of the transaction have not been disclosed. The sale includes Herff Jones’ Scholastic and Collegiate businesses and its associated production facilities.

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Varsity Brands CEO Adam Blumenfeld said: “The completion of the sale of our Herff Jones graduation business simplifies Varsity Brands’ infrastructure and clarifies our focus.

“We see immense potential ahead, as we continue to elevate the student experience and drive passion, pride and enthusiasm onto school campuses and into communities nationwide, through the highly curated products, programmes and services we provide.”

Herff Jones has been manufacturing and selling graduation and achievement products for high schools and colleges for more than 100 years.

The company offers a comprehensive portfolio of customised products, including caps and gowns, diplomas, announcements, jewellery and frames.

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Following the acquisition, Herff Jones will operate as a standalone business within LSC Communications.

Atlas acquired LSC Communications in 2020. The LSC companies include textbook producers, Lakeside Book Company, school supplies manufacturers and TOPS Products.

Atlas partner Michael Sher said: “The Herff Jones Leadership Team will have the autonomy and resources to build the business in the way that is best suited for its long-term operational and financial success.”

In addition to the acquisition, Atlas appointed Ron Stoupa as chief executive officer of the now independently operated company. Ron Stoupa was president of Herff Jones prior to the acquisition.