Carrefour formed a new advisory food committee to support its growth. Credit: Swaf75.

French multinational retailer Carrefour has formed a food advisory committee to support its growth in the food retail market.

The committee includes seven executives from outside the group who will focus on addressing food-related challenges.

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Carrefour chairman and CEO Alexandre Bompard announced the retailer’s plans to set up the advisory food committee on 23 January.

Bompard named Carrefour group general secretary Laurent Vallée, also named as the group food transition head, to lead the committee.

Other members of the committee include Too Good To Go founder Lucie Basch, Open Food co-founder Myriam Bouré, Danone CEO Emmanuel Faber, chef Jean Imbert, Vendée-based farmer François Mandin, Gustave Roussy cancer research institute department head Caroline Robert, and Fermes d’Avenir and Blue Bees founder Maxime de Rostolan.

“Carrefour announced their plan to sign a long-term, strategic alliance with supermarket giant Tesco to tap their collective product expertise and sourcing capabilities.”

The retailer named Benoit Soury as its organic market director in June, who is currently reporting to Vallée.

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The committee’s agenda in October will be to support Carrefour in its transformation through concrete projects linked to the food transition, sharing best practices, and proposing new ideas through discussions about changes in food consumption.

Last month, Carrefour announced their plan to sign a long-term, strategic alliance with supermarket giant Tesco to tap their collective product expertise and sourcing capabilities.

The alliance, with a three-year operational framework, will allow the retailers to boost the quality and selection of products to be sold at lower prices, which will, in turn, bolster their competitiveness.