Retail analytics and shopper insights provider emnos has introduced emnosNavigator, a new category diagnostic solution for the retail sector.
The company explained that its solution enables retail category managers to identify the root cause analysis of unusual category movements.
emnos COO Jesus Garcia said: “We have invested our years of experience and retail insights expertise into the creation of emnosNavigator. Its self-adaptive model provides intelligent insights leaving the category managers to focus on decision making.
“This is a game changer in today’s ‘instant analytics’ environment.”
emnosNavigator has been designed to solve issues through guided insights to minimise time and improve the understanding, resulting in increased sales and loss mitigation.
emnos CEO Florian Baur said: “emnos has remained at the forefront of innovative shopper science solutions and ideas, from which our clients have benefitted, for years now. emnosNavigator is the next step in our journey with retailers.
“Soon they will be able to realise the difference this and our other new solutions can bring to their business.”
emnos has been involved in developing new solutions for the retail insights and category management space and moving to continue its history of industry-leading solutions for retailers and their suppliers.
emnos is currently located in five countries working with some of the global retailers spread throughout Europe and the US.