French retail group Casino is expanding its network with the addition of 12 supermarkets in the Ile-de-France and Oise regions of France.

The supermarkets are currently operated by family-owned retailer Quattrucci Group. Starting 1 January next year, the Casino Group will supply fresh produce to the 12 stores, which generated €300m of sales in 2017.

Following the transaction, Casino will run seven of the 12 stores under its marché frais Géant brand, while the remaining stores will operate under the marché frais Leader Price brand.

“This partnership further demonstrates Casino’s development strategy, which is focused on buoyant formats and the implementation of partnerships.”

In a statement, Casino said: “This partnership, while operating under these two Casino Group banners, will preserve the concept developed by the Quattrucci family, which has ensured its success: interior design in the spirit of covered markets, a strong focus on fresh products available in self-service, a well-designed assortment of consumer products, making it possible to offer a complete and high quality range of products at low prices.

“This partnership further demonstrates Casino’s development strategy, which is focused on buoyant formats and the implementation of partnerships with experienced food retail operators.”

Earlier this month, Casino opened its Le 4 Casino concept store in collaboration with its partner Prodistribution.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Casino Group also agreed to sell 55 real estate assets of its Monoprix chain for €565m ($651.53m) to an unnamed institutional investor on 2 October this year as a part of its ongoing €1.5bn disposal plan.