The first shop under this agreement opened in Santa Monica earlier this year. Setareh plans to open the second Baskin-Robbins shop in 2017, and the third location in 2018.
A Los Angeles resident, Sharooz has experience in business management as he owned a beauty supply chain and operates a clothing manufacturing company.
Baskin-Robbins franchisee Sharooz Setareh said: "I've always wanted to be in the business of making people happy.
"I grew up enjoying Baskin-Robbins ice cream and never left without a smile on my face.
"When I was ready to add another brand to my portfolio, I looked for one that would allow me to bring that same smile to my customers.
"I learned about Baskin-Robbins' franchise opportunities from an old friend and multi-unit franchisee with the brand.
"I immediately signed on to develop three Baskin-Robbins shops and look forward to growing the brand throughout Los Angeles."
The ice cream company is on the lookout for more franchisees in the California region.
Headquartered in Canton, Massachusetts, Baskin-Robbins is part of the Dunkin' Brands Group and has more than 7,700 retail shops in about 50 countries.
Image: A Baskin-Robbins outlet. Photo: courtesy of Minnaert and commons.wikimedia.org.