New York-based Century 21 Department Store has opened a store in Sawgrass Mills, Simon Center in Florida, US.

This is the firm's 12th retail location in the US and its first location in Florida.

The Sawgrass Mills location features an expertly merchandised, curated store with wide aisles, high ceilings and luxurious fitting rooms.

"We've been a destination for domestic and international travellers who seek designer brands at incredible values, so naturally Sawgrass Mills was a perfect fit for us."

The company claimed that its new 85,000ft² retail store will offer shoes, accessories, jewellery and cosmetics.

Century 21 Department Store co-CEO Raymond Gindi said: “Through our many years in this business, we've been a destination for domestic and international travellers who seek designer brands at incredible values, so naturally Sawgrass Mills was a perfect fit for us.

“Our proximity to prime tourism areas like Fort Lauderdale, Miami and Palm Beach will create an opportunity for us to engage with a thriving community of locals and leisure travellers alike.”

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The new location in Florida also features the C21-On-1 Stylist Program, providing guests the opportunity to book a free one-on-one appointment with a fashion stylist.

C21 has also partnered with LXR&Co to offer guests a collection of vintage designer handbags, accessories, jewellery and watches.

For more than five decades, Century 21 Department Store has operated in the off-price sector.