Michigan-based retailer Meijer has launched its Meijer Curbside service at four area stores in Detroit, US.
This service enables customers to shop online and pick-up their groceries without leaving their vehicles.
The four stores are located at Rochester Hills, Brighton, Fort Gratiot and Lapeer.
The retailer plans to launch this service at its stores in south-eastern Michigan by October, which will take the total number of stores offering this option in the Detroit and Ann Arbor areas to 14.
By end of this year, Meijer Curbside service will be offered at 33 stores in Michigan, Indiana, Ohio and Illinois, including several stores in Lansing, Indianapolis and Fort Wayne.
Meijer vice-president of digital shopping and customer marketing Michael Ross said: "The way customers shop for food continues to change and our efforts to expand the number of stores where Meijer Curbside is offered is one more way we are bringing more convenience to our customers.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below formBy GlobalData
"Providing an all-encompassing service that offers grocery, health and beauty and general merchandise items, and allows customers to pick-up orders in as little as a few hours is a game changer for many of our shoppers."
This service was first launched in Canton and Ann Arbor stores last year.
The retailer operates 228 supercentres and grocery stores.