Sears and its wholly owned subsidiary Kmart have removed a number of Trump-branded products from their websites.

Sears stated that they are removing 31 items though many will continue to be available.

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Sears spokesman Chris Brathwaite was quoted by Abcnews.go.com as saying: "We, like all retailers, constantly add and remove products from our offerings.

"Sales of the brand have steadily declined to the point where it didn’t make good business sense for us to continue with the line for now."

 "In this case, certain products were removed from our websites that included a very small number of Trump products. But any fair observer who searches for Trump or Ivanka Trump on Sears.com would find hundreds of products available for purchase."

Trump Home offers furniture, lighting, bedding and other products by manufacturers who supply their products to Trump Hotels.

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President Donald Trump recently criticised US-based department store Nordstrom through his Twitter account, after the retailer stopped selling his daughter Ivanka Trump's fashion line.

White House spokesman Sean Spicer called the Nordstrom's move as a direct attack on the president's policies.

Nordstrom was, however, quoted by Abcnews.go.com as saying: "Over the past year, and particularly in the last half of 2016, sales of the brand have steadily declined to the point where it didn’t make good business sense for us to continue with the line for now.

"We've had a great relationship with the Ivanka Trump team. We’ve had open conversations with them over the past year to share what we've seen and Ivanka was personally informed of our decision in early January.”