Electronic musical instrument manufacturer Roland has revealed plans to open a Roland Store in Tokyo, Japan.

This will be the company’s first retail store in the country.

The store will be located in Harajuku, a major tourist spot and is scheduled to open in October this year.

The three-storey store will feature the brand’s latest electronic musical instruments and employ knowledgeable and experienced Roland product specialists.

The first floor will offer an array of digital wind instruments, synthesisers, instrument accessories, Roland Cloud and DJ-related products, Roland apparel and more.

The second floor will feature an assortment of Roland’s best-selling digital pianos.

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By GlobalData

The basement level will showcase a mixture of Roland V-Drums kits and BOSS brand products intended for entry-level and expert drummers and guitar players.

Roland Corporation CEO and representative director Gordon Raison said: “I am very pleased to announce the opening of the Roland Store Tokyo. Roland was born in Japan and for more than 50 years we have had a succession of ground-breaking products that have revolutionised the music scene, attracting musicians and music lovers from around the world.

“The purpose of opening Roland Store Tokyo is to give the visitors a genuine experience of connecting with our products and culture in an intimate environment. By opening our store in Harajuku, a centre of music, fashion, art and fun subcultures, we hope to deliver our vision to as many music lovers as possible, further promoting creativity across our customers.”

The new store in Tokyo comes following the success of Roland’s first retail store in London, which opened in 2022.