France-based sports retail major Decathlon is set to open its first Victorian store in Box Hill, Melbourne, Australia.
The company will open its Box Hill store in November with plans to establish four to five megastores over the next two years.
The expansion will create up to 100 jobs per store in the region.
The Victoria Labor Government has supported the sports retailer with approvals and site locations, while it has facilitated its investment.
Decathlon Australia chief executive Olivier Robinet said: “Decathlon is excited to become part of the Victorian community and we will be drawing on local businesses for supply services and actively supporting the communities we operate in.”
The Labor Government is also working with various companies to bring more investments to grow the retail sector in the state and create more jobs.
Global retailers such as Costco, H&M, Uniqlo, Muji, and Williams Sonoma have also invested in Melbourne with support from the government.
Victoria Minister for Trade and Investment Philip Dalidakis said: “Melbourne has been named the sporting capital of the decade, so it is only fitting that the world’s biggest sporting retailer is now setting up here.
“This significant investment by the Decathlon will create hundreds of local jobs and give consumers more choice when they are shopping for sporting goods.”
Decathlon currently operates more than 1,100 stores in 30 countries across the globe. It offers a wide assortment of sporting and outdoor goods through its large warehouse-style stores.
It launched the first Australian store in Tempe, Sydney, last year.