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Morrisons posts 3.2% LfL sales growth in Q3

CEO Rami Baitiéh linked the stronger showing to warm weather and the FIFA World Cup during the quarter.

Shubhendu Vimal September 17 2026

Morrisons has reported third-quarter like-for-like (LfL) sales growth of 3.2%, marking its 15th consecutive quarter of such growth.

Total sales for the quarter to 26 July 2026 stood at £4.1bn ($5.48bn), with the UK supermarket chain also increasing its market share compared with the same period last year.

Morrisons CEO Rami Baitiéh linked the stronger showing to warm weather and the FIFA World Cup during the quarter, describing it as the retailer's “strongest” quarterly trading result since the second quarter in 2025.

The company said the improvement was seen across the business, with its supermarkets, online, convenience, pharmacy and Myton manufacturing arms all posting gains.

Online sales rose by a double-digit percentage, helped by the expansion of the group's Immediacy and Morrisons Now services.

Its convenience division opened 71 new Morrisons Daily franchise outlets so far this year, with further expansion planned over the coming years.

The group said it achieved £53m in additional cost savings during the quarter, bringing total savings under its efficiency programme to £995m to date.

It also introduced its ‘Unbeatables’ pricing initiative in the period, pledging “unbeatable” prices on hundreds of essential items against named rival supermarkets.

Baitiéh said: “Trading conditions in Q3 remained highly competitive, but the period also benefited from the hot weather and the World Cup. We traded strongly, growing ahead of the market and delivering a robust result, with an acceleration of LfL sales growth to 3.2%.

“We have made a good start to Q4 and are well-prepared for Halloween and the final weeks of the financial year, as we continue to drive further improvements to our offer while keeping prices low for customers.”

Morrisons CFO Jo Goff said the company had lifted its target for its working capital improvement scheme to £750m.

She noted that debt had fallen by 46% since 2022, with no near-term repayments due, and that its store estate remained mostly freehold.

Goff said: “Q3 showed good progress against all of our key performance measures. Cumulative cost savings now approaching £1bn helped us offset extensive external cost headwinds while also focussing on what is most important: investment in our colleagues and in stronger value for customers.”

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