advertising

Walmart to acquire Vizio for $2.3bn

Walmart and Vizio have announced a deal for Walmart to acquire the TV maker for $11.50 per share in cash,…

Retailers gear up for 2024 Super Bowl advertising

The annual league championship game of the National Football League (NFL) of the United States, known as the Super Bowl,…

Digital ad spending continues to grow in the retail sector

The omnichannel platform for performance marketing Skai has published its Q2 2023 Digital Marketing Quarterly Trends Report, finding a rise…

Criteo launches supply-side commerce platform

Commerce media company Criteo has launched Commerce Grid, a supply-side platform (SSP) to bring its proprietary commerce audiences to both…