celebrity marketing

Signal: THG leads the way in influencer marketer recruitment

The Hut Group (THG), the Manchester-based global e-commerce technology group, led the way in influencer marketer hirings over the May…

Picks by Snoop: Another major retail catches onto celebrity marketing

Petco announced on Wednesday that it has teamed up with hip-hop icon Snoop Dogg for an exciting pet-care campaign. The…