1. News
August 18, 2021

7‑Eleven partners with Minibar Delivery to provide alcohol delivery in US

The partners will trial the service in Florida, Texas and Virginia, with almost 600 stores taking part in the pilot.

Convenience retailer 7‑Eleven is offering alcohol delivery across the US by partnering with on-demand alcohol delivery service provider Minibar Delivery.

The partners will initially pilot the beverage delivery service from around 600 stores in Florida, Texas and Virginia.

It will be made available in Orlando, Tampa, Fort Myers, Miami, San Antonio, Dallas, Austin, Fort Worth, Virginia Beach, Richmond, Norfolk and Alexandria among other cities.

7-Eleven plans to roll the service out to more markets later this year.

7‑Eleven digital senior vice-president Raghu Mahadevan said: “In one year, our delivery footprint has more than doubled, with more than 90% of participating 7‑Eleven stores offering delivery via third-party providers or our proprietary 7‑Eleven Delivery app.

“We are excited to collaborate with an established company like Minibar Delivery to bring our customers quick, convenient delivery of alcoholic beverages and mixers across the country.”

Customers aged 21 years or older can shop through the Minibar Delivery mobile app or online website. A valid photo ID will be required for age verification.

Orders are delivered in 30-60 minutes or as arranged by the customer.

In addition to beer and wine, customers can order 7‑Eleven snacks and prepared foods such as Slurpee drinks, Big Bite hot dogs and pizza through Minibar Delivery’s ‘Snacks and More’ category.

Minibar Delivery co-founder and CEO Lindsey Andrews said: “This collaboration with 7‑Eleven gives us the opportunity to work with the most iconic and innovative convenience retailer in the world and expand our presence in Florida, Texas and Virginia, as well as other cities and states in the future.

“We look forward to offering our shoppers the opportunity to order from a local 7‑Eleven store and expand our product selection while still providing an unmatched experience on our website and app.”

In May, 7-Eleven partnered with North American online grocery platform Instacart to offer its delivery service to almost 4,000 more stores in the US.